Sales: 2,436
Revenue: $50,915.56
Profit: $9,845.23
Gross Margin: 19%
2019 💰 Profit to Date: $52,578.98
* sales data from JungleScout Sales AlayticsThe big story for June was that my most recently launched product, which I invested $25,000 into for the launch, was selling very well.
It has two variations (color based), so I grabbed a related add-on product and ran a headline search ad to advertise them.
To my surprise, it worked INCREDIBLY well, and I'm gaining rank very, very quickly on the top-traffic driving keywords.
As of writing this, I'm currently in the #1 spot on page 3 of results on those keywords,
with a BSR of 4,145
If I reach the top of page 1, this product as the potential to do 6-figure monthly profit. What's crazy is that I think I might actually be able to get there if things remain consistent with these headline ads.
I'm currently re-ordering them, and dropping around $35K on the re-order (which is scary, because I'm not that wealthy... yet)
Amazon Marketing Services kept suggesting that I increase my budget for the ads, and today it's recommending a $225/day budget.
If I have the inventory levels to support that, I could skyrocket to page 1, and steadily climb the organic ranks.
I'm excited, and I will keep you guys looped in.
Here are more most profitable SKUs for July:
* click to expand
Same old story, very top-heavy.
One thing I'll note is that I ran out of inventory for my top 2 SKUs for a bit, because the sales volume has been peaking recently and exceeding my "safe" projections.
I recently put a re-order in for 1,800 units of my best selling SKU in hopes to never go out of stock again.
As of writing this, it's selling 27.8 units/day, and I'm making $8.92 profit per sale (a 35.73% profit margin).
It's one of around 10 SKUs I have stocked in my best selling brand.
PPC Advertising
And here's my Campaign Manager statistics from Seller Central:
- Spend: $2,097.56 $147.9 MoM
- Sales: $8,621.63 $1,915.31 MoM
- ACos: 24.33% 9.15% MoM
After liquidating that SKU I talked about for the past few months (that the manufacturer messed up by leaving a protecting lining on), my ACoS has normalized at a good level.
One last bit of news - I did the "official" launch for my FBA course in June which was extremely exciting, after spending over a year writing it & many hours coaching students 1 on 1.
If you're ready to start your FBA business, you can enroll below:
I show you exactly how I built my FBA business from the ground up, & how I run it today - nothing is held back.
Sales: 327
Revenue: $5,813.68
Royalty: $1,136.46
Avg. Royalty: $3.52
2019 💰 Profit to Date: $7,255.01
USA
$1,086.95
UK
£23.04
DE
€19.25
* sales data from PrettyMerch ProThere wasn't a big story surrounding my July Merch sales, all of the top sellers were evergreen.
With how focused I've been on writing & launching my courses, I haven't had much time to take my Merch / POD businesses to the "next level".
Fortunately, I've still been able to grow it at a slow pace thanks to the Merch Titans Automation (& the fact that I have over 1,000 designs to re-upload to Amazon as they fall off from Q4 2018).
My catalog of designs that didn't sell from Q4 would be falling off around now, as they only stay up for 180 days & will be removed if they don't sell.
By the way... On June 4th, Amazon extended the 180 day limit to 365 days for newly uploaded products which is good and bad.
It's good for lazy people who hate re-uploading, and bad for sharp people who want to maximize the value of their Merch slots.
Because I can Automate the Amazon Merch upload process using Merch Titans, I would prefer the limit stay set at 180 days.
Especially because I've been focusing on uploading the same design to multiple product types to see what "sticks".
Currently, as I'm in tier 10,000 and have upload slots to spare, I've been uploading designs to:
- Standard Shirt
- Tank Top
- Zip Hoodie
- Pullover Hoodie
- Standard Shirt - UK
- Standard Shirt - DE
I finally got smart and included my sales for the United Kingdom & Germany, which have been small, but steadily improving as I make more of my catalog available on those markets.
Here's my sales breakdown by day:
* click to expand
Breakdown by product type:
* click to expand
Breakdown by fit type:
* click to expand
And last, breakdown by color:
* click to expand
Shout out to PrettyMerch Pro & their in-depth analytics for granting me these insights into my Merch business.
I also spent a good deal of time putting the finishing touches on my Amazon Merch course.
Some of the best value you get inside include:
- How to find winning niches using FREE tools
- How to find winning niches using PAID tools
- How I find hot trends
- Design tips for novice designers
- + So much more!
Sales: 411
Profit: $1,678.81
2019 💰 Profit to Date: $12,374.93
- Amazon
175 - eBay
2 - Etsy
110 - Redbubble
113 - Spreadshirt
2 - Teepublic
8 - Teespring
1 - Zazzle
0
It's the same old story with dropshipped print on demand!
Each & every day I steadily push new POD products (mainly hats) to Amazon Seller Central through the Printful integration.
Join Printful today »
Which reminds me that I haven't been including my Amazon.co.uk Seller Central sales... so I'll try and remember to do that in next month's report.
(Lately they haven't been too high & have just enough to cover the monthly $39.99 fee)
I should note that it was a down month for Etsy, as my Redbubble sales actually surpassed Etsy in volume.
The profit margins are slimmer on Redbubble though... look at the profit differential:
- Etsy: 110 Sales / $488.26
- Redbubble: 113 Sales / $196.88
My Etsy numbers always take into account my Sponsored Products ad spend, if you were wondering.
Here are my Etsy Promoted Listing analytics for for the month:
* click to expand
- Spend: $474.41 $304.13 MoM
- Revenue: $1,384.15 $304.13 MoM
- ACoS: 34.3% 9.4% MoM
- CPC: $0.097 (avg bid: $0.11) $0.012 MoM
- CTR: 1.36% 0.11%
The aggregate total of all sales fulfilled through Printful was enough to earn me another 5% volume discount that will be applied to my August sales!
* click to expand
And you might have noticed that I made 11 sales through the "non-primary" POD platforms (Spreadshirt / Teespring / Teepublic / Zazzle).
I'm slowly but surely getting my catalog of designs listing on them using the Merch Titans Automation upload tool, because, why not?
It's important to keep the right perspective here too... while an additional 11 sales isn't a big deal to many people, here are some things that might be easily overlooked:
- The designs will be available for sale on these platforms forever, any of them could grow to challenge Redbubble, Etsy, or even Amazon
- It's still free money - each platform operated similar to Amazon Merch where they do all the wokr & pay you a royalty
- Q4 will eventually come, & sales should be very nice
Google Ads
Earnings: $270.89
Page Views: 388,255
Ad Impressions: 1,233,058
2019 💰 Profit to Date: $1,402.65
* data from Google Ads I run a few popular websites where I collect advertising revenue via Google Ads (formerly Google AdSense). I also collect revenue via direct partnerships with advertisers & from affiliate links, but for times sake, I'm going to omit those deals.
I won't be doing month-to-month write ups here because I don't spend much time maintaining these websites. They started out as passion projects that allowed me to become a better web developer, but today I spend very little time working on them.
