This tutorial walks you through how to fast-track your brand into Amazon's Brand Registry.
Fast-track?? YEP!
This used to take FOREVER if you weren't already trademarked.
Fortunately, Amazon created the IP Accelerator program and now sellers can buy their way into Brand Registry in about ~7 days!
Here's how to do it:
- Log into Seller Central
- Apps & Services > Explore Services
- Search "IP Accelerator"
- Select a lawfirm partner & content them
I used IdeaLegal, which came as a recommendation from my friend & fellow FBA seller Luke W.
Hope this helps!